Cho
Zhang
张紫秋
Make real influences,
not just buzz.
A driven, passionate ex-Managing Editor with robust knowledge in the luxury industry & the Chinese market.
Her passion lies in weaving compelling narratives through both words and visuals, nurturing talent, and fostering a culture of artistic expression. She thrives on empowering creative teams to bring bold ideas to life.
From 2019 to 2023, Cho served as Managing Editor of Pure Luxury Magazine, a bi-monthly luxury publication in Canada targeting high-net-worth Chinese readers. With her strategic vision and ability to foster deep relationships, the magazine secured continuous collaborations with top-tier luxury brands such as Chanel, Louis Vuitton, Gucci, and Fendi. Cho excelled in curating compelling editorial content, directing creative projects, and managing cross-functional teams to meet production deadlines. This role honed her expertise in project management, attention to detail, and the ability to deliver under pressure—qualities she’s eager to bring to her next challenge.
creative direction & production
Cho has orchestrated and brought to fruition a diverse array of creative projects. She took ownership of setting artistic direction, casting, bookings, budget management, and overseeing post-production visuals. She is dedicated to discovering talents from diverse backgrounds, with a particular focus on elevating Asian creatives, who are often underrepresented in the industry.
Through these creative projects, Cho brings unique perspectives to the forefront, blending creative freedom with luxury. Her goal is to always create visually impactful stories that resonate with audiences, while ensuring brand authenticity and emotional connection.
Fostering partnerships
to create authentic contents
Cho excels as a writer with extensive experience covering a wide range of topics including fashion, art, design, gastronomy, travel, and business. To bring insights, she has secured exclusive interviews with emerging and established artists, designers, as well as influential figures such as Cameron Bailey (CEO of Toronto International Film Festival), Bernard Peillon (former Chairman and CEO of Hennessy). She has cultivated strong relationships with organizations like K11 Craft & Guild Foundation, fostering appreciation for precious Chinese arts & crafts. These partnerships help Cho create authentic, exclusive content that elevates the magazine’s luxury narrative.
Amangiri, Camp Sarika (Travel)
Hennessy Shanghai exclusive launch (Luxury lifestyle)
Chanel’s An Ode to Childhood (Fashion)
Cécile Lochard, Chief Sustainability Officer Thierry Wasser, Master Perfumer
Guerlain
Renaud Fillioux de Gironde, Eighth-generation Hennessy master blender
Jim Moore, Creative Director At Large, GQ
Expertise on gastronomy, travel, lifestyle
Outside her work, Cho eagerly explores the world, seeking exposure to a variety of luxurious adventures to create content that ignites wanderlust and culinary curiosity. She manages a personal website, YouTube channel, and WeChat account, where she shares her culinary stories and travel discoveries in Chinese and English. Every photo and video on these platforms is her own creation.
What began as a personal expression of enthusiasm has blossomed into a platform connecting her with a diverse audience. Her top article has been read over 19,000 times, and one of her videos has garnered over 6,500 views, highlighting the resonance of her genuine passion. While these endeavors have attracted collaborations, the true reward for Cho lies in building authentic connections with her followers.
Authenticity and originality remain the driving force behind her work.
contact
For collaboration opportunities, project inquiries, please feel free to reach out.
Let’s bring ideas to life together.
EMAIL
cho.zhang08@gmail.com
WeCHAT
EXPLORE_THE_WORLD
公众号：秋秋的日常食记
